Blog.

SolutionsSep 13, 2024

Simplify Fall Hiring with CloseBy®

Fall is quickly approaching and the race is on for local businesses to find reliable seasonal staff to meet rising consumer demand. Relying solely on traditional hiring platforms may leave you combing through a sea of resumes from candidates who don’t know your business. What if there was a simpler way to connect with candidates who already have a real connection to your business?

CloseBy® Text Marketing is the perfect direct, high impact solution to meet your fall hiring needs. By adding text marketing to your hiring strategy, you can easily connect with a curated list of consumers who already know and trust your business! Text marketing helps you build a faster more focused hiring strategy that doesn’t leave you overwhelmed by applications from unknown candidates. With CloseBy®, you can simplify your hiring process and build a reliable seasonal team, ready to tackle the holiday season!

Why Text Marketing Works

High Open and Response Rate

CloseBy® Text Marketing gets your messages straight into your customers’ hands — literally! People are constantly checking their smartphones throughout the day, and texts have an impressive 98% open rate, with 90% of people responding to texts within 30 minutes! Text marketing is a great way to make sure your messages are being seen, whether you’re trying to fill last minute appointments, drive business on slow days or seasons, or share business updates with your loyal customers.

As an added bonus, when it comes to your hiring strategy, incorporating text marketing helps you cut through the noise. You job openings won’t get buried among the competition, they’ll be delivered directly to your trusted network, giving you an edge when you need it most.

Deliver Messages Easily and Instantly

With CloseBy® Text Marketing, you’ll have 24/7 access to our easy-to-use online platform, AMPlify. AMPlify puts you in complete control, allowing you to send messages whenever you need. You can sign in from desktop or mobile, and quickly create and send messages on the spot or schedule them out to send later. You’ll have a dedicated Text Account Manager assigned to your program who is always ready to help you brainstorm message ideas whenever you need extra assistance!

Additionally, CloseBy® Text Marketing supports your hiring strategy with personalized options. Whether sending traditional texts, surveys, or interactive messages, you can engage with potential candidates in many different ways and gather valuable responses.

Trustworthy and Personal

Your CloseBy® Text Marketing program is more than just a communication channel, but a way to build a loyal community around your business. Think of your curated text list as a small neighborhood—a tight-knit community of people who know and love your business. This community becomes your most powerful asset when hiring, because you’re not just reaching out to strangers but to people who are already connected to your business.

With CloseBy®, we’ll provide you with both digital and physical promotional materials that you can display in-store or online to spread the word about your text list and get people signed up. And your dedicated Text Account Manager will be there every step of the way to help you strategize and build a loyal subscriber list.

Meet Bronkberry Farms

Located in Plainfield, IL, Bronkberry Farms has been a beloved part of their community since 2012, offering seasonal activities like pumpkin patches, apple picking, hayrides, and an annual fall festival. Since 2017, the farm has also been a proud CloseBy® Text Marketing partner, using text messaging to keep their loyal customers informed and engaged throughout the year.

Jen Bronk, the farm’s co-owner, knew that with all the excitement each fall, she needed a dependable team to keep things running smoothly. For many businesses, hiring seasonal staff can be challenging—finding the right people, spreading the word, and reviewing countless applications. But when Jen decided to incorporate CloseBy® Text Marketing into her hiring strategy, everything changed.

With one text message, Jen reached out to her loyal community:

“Want to be part of a GREAT team? We’re hiring for our greenhouse, field work, & cashiers! Must work weekends. To apply, text Jen at 815-436-6967.”

With this one text, Jen filled her entire seasonal staff! The message reached the right people—those who were not only qualified but also excited to be part of the farm’s fall activities.

Why did this text work so well? For starters, it felt personal and direct. Jen was reaching out to people who already knew and loved her farm, making them more likely to respond and consider the opportunity. Additionally, the message was clear, simple, and action-driven—exactly what busy people need! By using text marketing, Jen made her hiring process faster, more efficient, and incredibly successful, ensuring that her farm was ready to take on the busy fall season.

Get Started with CloseBy® Text Marketing

If you’re looking for a way to simplify your hiring process or want a direct way to connect with your customers, look no further than CloseBy® Text Marketing! Text is a powerful way to drive engagement, build customer loyalty, and bring in more foot traffic to your business. Let’s grow your business together! Start your text marketing journey today.

 

If you’re looking for more ways to boost your business this fall, check out our Autumn Advertising Solutions to learn about even more exciting options to help your business stand out this season!

written by:
Jessica Arends